Our Story Begins With Music

And the Song Continues...

Founder & CEO of Spirit Straps, Abe Ovadia, attends Camex 2015. 

Founder & CEO of Spirit Straps, Abe Ovadia, attends Camex 2015. 

Born and raised in a New Jersey suburb of New York City, Abe Ovadia developed a passion for music at a young age. His father, a retail merchant and blues bassist encouraged Abe to develop his natural guitar playing talent. Abe’s discipline for constantly improving his skills & passion for jazz guitar led him to the Berklee College of Music. Since graduating, Abe has performed around the world and at some of the most storied jazz clubs such as the Blue Note and Iridium in New York City. He is also a recipient of the Best Guitarist of 2016 Award from Hot House Jazz Magazine. 

It was in 2013 that Abe decided to merge his love and knowledge of music with his desire to bring to market quality, affordable, and American made music accessories that would inspire, excite and support the creative pursuits of fellow musicians. Under the brand Master Strap, Abe created a line of guitar straps with a pick pocket that has been lauded for it’s unique “pick pocket” feature. Since then, he launched Spirt Straps, a line of officially licensed NCAA instrument straps & music accessories. Five years since it’s inception, Master Strap has come a long ways since its humble beginnings selling out of the trunk of Abe's car. The Spirit Strap and Master Strap community continue to grow...  

Visit Abe's website at www.AbeOvadia.com